Bethany Simmermaker-West of Wise Winery
What inspired you to launch your business?
In 2008, Darrell Simmermaker began planting grapes on his centennial family farm after reading about grapes used as an alternative crop in the Iowa State “Vision” Alumni magazine. Tina Simmermaker had always wanted her own business. West of Wise Winery opened in 2015. Both emphasized using only Illinois produce and cultivating each 'vine to wine'.
What is your passion?
Our passion is creating an environment that serves excellent wine while providing excellent customer service.
How do you start your day?
We start each day with caffeine, exercise, and prioritizing the business needs of the winery and the vineyard.
Favorite local businesses?
A few of our favorite local businesses are Pilates Studio of Springfield, Physiotherapy Professionals, It's All About Wine, and Anvil & Forge Brewing & Distilling.
What do you deem as success in business?
Find a balance between providing an excellent product, innovating and creating, and contributing to the community.
What is your number one piece of advice for business owners?
Make sure this is what you want to be doing since your business is a reflection of you.